Volume 3 Issue 2 | 2026 | View PDF
Paper Id:IJMSM-V3I2P113
doi: 10.64137/30485037/V3I2P113

Customer Perception and Satisfaction towards Waterproofing Services: An Empirical Study in Mayiladuthurai District

Dr. S. Chandrasekar, Ms. Dhivya R

Citation:
Dr. S. Chandrasekar, Ms. Dhivya R, "Customer Perception and Satisfaction towards Waterproofing Services: An Empirical Study in Mayiladuthurai District" International Journal of Multidisciplinary on Science and Management, Vol. 3, No. 2, pp. 111-118, 2026.

Abstract:
Customer satisfaction plays an important role in determining the success and sustainability of service-oriented businesses. In the waterproofing industry, customer satisfaction is influenced by factors such as service quality, pricing, timely completion of work, communication, and after-service support. The present study, titled “A Study on Customer Satisfaction of Waterproofing Service in Mayiladuthurai District” aims to analyze the level of customer satisfaction towards waterproofing services and identify the major factors influencing customer perception and satisfaction. The study is based on primary data collected from 125 respondents using a structured questionnaire with a five-point Likert scale. Secondary data were collected from journals, books, articles, and websites related to customer satisfaction and service quality. The study adopted a descriptive research design and used a convenience sampling technique. Statistical tools such as percentage analysis, mean score analysis, correlation, regression, and reliability analysis were employed for data analysis. The findings of the study revealed that customers have a high level of satisfaction towards waterproofing services. Service quality, timely completion, pricing, and after-service support were identified as significant factors influencing customer satisfaction. The study also found a strong positive relationship between timely completion of work and customer satisfaction. Overall, customers expressed positive opinions regarding the effectiveness and quality of waterproofing services. The study concludes that maintaining high service quality, effective customer support, transparent pricing, and timely completion of work can improve customer satisfaction, loyalty, and business growth in the waterproofing service sector.

Keywords: Customer Satisfaction, Waterproofing Services, Service Quality, Pricing, Timely Completion, After-Service Support.

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