Volume 2 Issue 4 | 2025 | View PDF
Paper Id:IJMSM-V2I4P129
doi: 10.71141/30485037/V2I4P129

The Influence of Service Quality and Price on Customer Satisfaction at Novo Turismo Hotel, Dili, Timor-Leste

Plamerina N. Fernandes, Tomas da Costa Alves

Citation:
Plamerina N. Fernandes, Tomas da Costa Alves, "The Influence of Service Quality and Price on Customer Satisfaction at Novo Turismo Hotel, Dili, Timor-Leste" International Journal of Multidisciplinary on Science and Management, Vol. 2, No. 4, pp. 274-283, 2025.

Abstract:
This study aims to find out and analyze the influence of service quality and price on customer satisfaction in Novo Turismo Hotel, Dili, Timor-Leste. The research method used is a quantitative correlational method. The population of this research is 300 people, and the sample used by the population is 150 people to answer the questions based on Likert scale values. Data collection methods through participatory observation methods, questionnaires, documentation, and literature, and elaborated all through the SPSS application program with version 25. The results of this research showed that the service quality variable has no influence on customer satisfaction, the price variable has a positive influence on consumer satisfaction, and the service quality and price variables simultaneously have an influence on consumer satisfaction in Hotel Novo Turismo, Dili.

Keywords: Service Quality, Price, Customer Satisfaction, Hospitality Industry, Hotel Management, Tourism Services, Timor-Leste.

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